Ford Ecosport Platinum Edition

19-01-2017

Ford Ecosport Platinum Edition

Ford India Introduces Technology & Feature Rich EcoSport Platinum Edition

  • Ford EcoSport Platinum Edition features a smart 8-inch touchscreen infotainment system with satellite navigation and rear view camera
  • Exteriors of Ford EcoSport get an impressive dual tone look featuring a black roof; 17-inch wheels, wider tyres with all-new alloys, rear & front bumper appliques
  • Further enhancement of customer convenience and EcoSports fun to drive credentials with the addition of cruise control

NEW DELHI, India, January 19, 2017 -Ford India today introduced a technology & feature rich Platinum Edition of its capable compact SUV Ford EcoSport, further enhancing its imposing stance and driving dynamics.

Boasting sharper technology and attractive exterior changes, Ford EcoSport Platinum Edition was unveiled for the first time to at the Autocar Performance show in Mumbai. It has been priced at INR10.39 lakh (Ex-Showroom, Delhi) for petrol variant while INR10.69 lakh (Ex-Showroom, Delhi) for the diesel engine powered variant. The new Platinum Edition will be sold with a choice of two powertrains -- Fords trusted 1.5L TDCi diesel engine as well as a globally-acclaimed 1.0l EcoBoost petrol engine.

We are ushering in the New Year with a great product to delight all compact SUV lovers, said Anurag Mehrotra, executive director Marketing, Sales & Service at Ford India. The Platinum Edition is in keeping with our commitment to introduce products that Indian customers want and value. It introduces several upgrades that accentuate EcoSports bold design, enhance customer convenience and improve the driving dynamics of our compact SUV.


Cruise Control

Alloy Wheels

Rear View Camera

A Head Turner

Ford EcoSport Platinum Edition introduces aggressive and sophisticated dual tone exterior design, featuring an impressive black roof, bigger 17-inch wheels, wider tyres with brand new alloys as well new rear and front bumper appliques.

Always the Smart Choice

Step inside and the EcoSport Platinum Edition welcomes you with a fresh and appealing 8-inch touchscreen infotainment system that allows users to control several features, including music and video playback. The new infotainment system features Satellite Navigation system as well as a rear view camera to improve customer convenience.

Enhanced Comfort & Convenience

The smarter, sharper Platinum Edition introduces Cruise Control that boosts EcoSports well-established fun-to-drive credentials. The feature allows drivers to set a fixed speed at which the vehicle automatically cruises without the need to keep the accelerator pressed during long drives and further enhances customer convenience.

A complete package

Packed with outstanding power and unmatched quality, Ford EcoSport Platinum Edition sets new benchmarks in the compact SUV segment with its premium styling and several best-in-segment features such as:
  • Six airbags for an enhanced level of protection for the driver and as well passengers
  • Unmatched peak power of 100 PS (73.8 kW) & outstanding fuel economy of 22.27 km/l with 1.5L TDCi diesel engine
  • Greater choice with Fords globally renowned 1.0l EcoBoost petrol engine that delivers 125 PS of power and fuel efficiency of 18.88 km/l
  • Brand new 8-inch touchscreen infotainment system with satellite navigation and rear view camera as well as video and music playback capabilities

Indias most awarded vehicle Ford EcoSport topped global automotive research firm J.D. Powers Initial Quality Study in the SUV category for two consecutive years.



Ford Ecosport | Platinum Edition
About Ford in India
Established in 1995, Ford in India manufactures and exports automobiles and engines made at its integrated manufacturing facility in Chennai, Tamil Nadu and Sanand, Gujarat. Fords current range of award-winning products in India includes the Ford EcoSport, Ford Figo, Ford Aspire, Ford Endeavour and Ford Mustang. Ford Operations in India also include Global Business Services, with offices in Chennai, New Delhi, and Coimbatore. Registered as Ford Motor Pvt. Ltd. (FMPL) as a legal entity, Global Business Services provide innovative solutions to nearly every Ford locations around the world, in areas of Information Technology, Product Engineering, Finance and Accounting, Automotive Financing, Material, Planning & Logistics, Marketing Sales and Service, Analytics, and Purchasing. Ford currently employs more than 14,000 hard-working, dedicated men and women across its operations in India.

For more information, visit 
www.india.ford.com 

Contacts:
Kapil Sharma
+91-9873078122
ksharma6@ford.com
Nikhil Gulati
+91-9810584415
gnikhil1@ford.com
Naushi Ahmed
+91-9873570081
naushi.ahmed@bm.com

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